Category Archives: Case Studies

IFTTT is helping me blog more consistently

Many of you know that I love food.  So much so that I just had to blog about it.  Well, since I haven’t figured out how to magically add more hours in the day (still working on that one), I’ve got to find ways to save time blogging.

Back in March, I challenged myself to post a photo a day of what my vegan family eats.  Simple, authentic food.  No “I took 2 hours to style this table setting” photos.  When I have time to take those kind of photos, I certainly will.  But, right now, it’s not gonna happen.  I also want to make this way of eating accessible, for those who are staring in the fridge and struggling to figure out what to eat.

So, I’ve been pretty consistent with it.  And, since it’s been a few months, I’ve been thinking of other ways to use that content, just sitting there on Instagram.  Attending the Blog Elevated conference last weekend really lit a fire under my tush, so I’ve been doing all kinds of blog-related things this week.

Enter IFTTT.

I love IFTTT.  One of the presenters at the conference, Eric T. Tung, talked about it during his “Social Media Tools for Blogging Success” breakout session, which made me really happy.  It’s always nice to meet a fellow automation/tech/social media geek.

Well, I played around with a recipe to have any new Instagram I post, tagged with #365DaysofVegan publish a new photo blog post on my blog, Very Veganish.

Side note: It’s so fitting that IFTTT calls their things you setup “recipes”.  I usually freestyle it in the kitchen, but love the simple structure of processes like this in business.  Plus, who doesn’t love food? Am I right?

IFTTT recipe to post your Instagrams to your WordPress blog. Yes!  Easy peasy.Ok, back to the automation.  I didn’t like the idea of my Instagram description/caption being the post title, because sometimes I can get a little long-winded.  So, instead, the title is “#365DaysofVegan {{date}}”.  This works a lot better for me.

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How one artist made a big impact

This post originally appeared on the Promote Community blog. One of the beautiful things about social media is when your audience really starts interacting with you.  You know you’ve done it right when people are engaged.  Sometimes, if it’s done right, it influences your entire business.  For the better. But, how can you get peopleContinue Reading

This is powerful stuff

This post originally appeared on the Promote Community blog. Sometimes small things can make a BIG impact. During a 1-on-1 session with a client, I suggested we put together a series of tweets educating her audience about this big-ticket product she has, a high-end fireplace.  It had loads of awesome features that very few peopleContinue Reading